Hotjar is a new and easy way to truly understand what your web and mobile site visitors are looking at when they interact with your site. WIth its visual heatmap tools, you can understand what users want, care about, and interact with on your site. Hotjar visually represents visitors' clicks, taps and scrolling behavior, giving you the ability to find hot areas for growth and conversion rate optimization.
As more people want to establish their presence online no matter what their reason, the demand for WordPress themes and website templates continue to rise. Do you have a talent for designing websites and html coding? If so, you can make big bucks from creating attractive website themes. Create them and then sell them on marketplaces online like ThemeForest and TemplateMonster to generate a nice passive income for yourself depending on just how talented you are.

•The website has no contact information. A legitimate business has a way for you to reach them. Look for an "About" page that offers information on the company or CEO, along with a phone number, address, or contact email. (Try calling the number to see if anyone answers.) A website with only a contact form and no other way to get in touch with an actual human is suspicious.


When businesses pursue content marketing, the main focus should be the needs of the prospect or customer. Once a business has identified the customer's need, information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc.[5] Most of these formats belong to the digital channel.
Due is a free tool for marketers that offers a time-tracking app to assess how much time is spent on each marketing project. This helps your organization budget time appropriately and increase productivity. Along with the time tracking tool’s capability to help you calculate billing time, it also offers an invoicing and payments platform, which is an ideal way for freelance marketing talent to bill clients for their work.
#48 – Stitch Fix – Read review – If you are a fashionista with a creative eye, try Stitch Fix a company that allows you to share fashion tips with clients on the site. For work at home stylist, Stitch Fix offers a $16+ an hour pay. As a requirement, you must be 18 years of age or more and be ready to attend their off-site training before starting the job.
Brunson also talks about doing this before he started his Inner Circle. He helped Drew Canole successful launch Organifi into a global powerhouse by helping to consult, coach and deploy powerful strategies that helped Canole's company draw in tens of millions of dollars from one single funnel. After that, he was easily able to charge the big bucks.
What works well on Facebook doesn't usually drive the most organic traffic to my site. So I've discovered from Google Analytics that my boring, simpler topics that are more basic, like “how to get more search engine traffic” or “how to get your website instantly indexing on Google” do extremely well from a organic perspective. But they don't always do to well from a social media standpoint. So nowadays I'm creating articles that both appeal to my social audience and that cater towards people who use Google to find marketing related articles. That's why I love Google Analytics, because without it, how are you going to get those insights? Plus it's free.
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"The best way to help your sales team is to build brand awareness and create content that generates a lot of leads over time. An increase of twice as many leads means twice as many quality leads -- as long as you have software that lets you filter those incoming leads efficiently. That's how you build a successful sales and marketing machine," explains Mike Volpe.

AdStage takes the hassle out reporting on all of the PPC campaigns you're running and puts it all in one place. AdStage helps you automate, create, and manage your campaigns across all of the major PPC platforms, then allows you to report on your results. With visual features and powerful automation tools, AdStage is a must for PPC experts and newbies alike.


Problem: I need to reach more customers, while keeping my costs low. According to Forrester research, today’s customers distrust and resent marketing that interrupts or intercepts them. Engaging content marketing should be part of a natural conversation with current and potential customers, be relevant to their interests and behaviors, and build a continuous story over time. Content marketing pays dividends for a very long time, and this effect multiplies as you build out your content library. 
Today, 41% of B2B marketers focus on content tied to the buying journey of a customer, yet many businesses fail to produce personalized content dedicated to each stage of the buying cycle. Personalized messaging doesn’t just mean targeting by demographic or filmographic criteria, it means proactively producing content that is suitable for each stage of the buyer’s journey. Eighty-five percent of consumers trust solutions that take the time to walk them through various paths toward decisions rather than just attempting to make that choice for them. This type of content shows consumers that you acknowledge and value their ability to evaluate and make decisions for themselves. 
Sniply is a powerful tool that allows you to attach a call-to-action on every piece of content you share. Because the content you are sharing lives on a website that you don’t control, there is very little chance that the user will visit your site after reading the article. However, Sniply allows you to put a inbound button or CTA into a frame that the article sits inside. Thus, giving you some control of the platform and perpetuating traffic from the non-affiliated content that you share.
How to use Charlie: Intended as a tool to help you prep for meeting new people, Charlie gives you a full run-down of a person—social media profiles, biography, interests, big news, etc.—by looking at your upcoming calendar or running an email address. If you’re wanting info on a single person ad-hoc, simply enter their email address into Charlie, and they’ll tell you everything.
He is the co-founder of NP Digital and Subscribers. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
Wistia is a powerful video hosting platform that allows you to host your videos on your website -- ad free -- with a guaranteed smooth playback and responsive player. Wistia also helps you prove the ROI of your video efforts by offering you video analytics and key metrics to fine-tune your video marketing efforts over time. Ready to take your video marketing to the next level?
If you’re passionate about writing and feel strongly about certain subjects, type your way to riches by creating your own blog. Launching your own blog doesn’t require a great deal of technical or computer skills. It is important, however, that you do know what you’re talking about relative to the subject you’re writing on. Over time, you’ll start to develop an audience since people will trust your expertise and knowledge.
The key word here is “valuable.” It’s what changes this definition from one that could describe almost any form of advertising or marketing. You can tell if a piece of content is the sort that could be part of a content marketing campaign if people seek it out, if people want to consume it, rather than avoiding it. So was VW’s 2014 “Game Day” commercial, which has been viewed on YouTube almost 18 million times as of the writing of this post, an ad, or content marketing? The answer is it’s both, depending on how it’s received by each individual who is exposed to it. The same will apply to any piece of content marketing you create, depending on whether the recipient received value from it or not. Of course the goal is to provide as much value from your content marketing to as much of your target audience as possible. At this point, despite this definition and explanation, you’re probably still wondering what exactly content marketing is. We can get more clarity by considering a few examples.
Freelancing via the Internet is a great way for experts in their individual trades to help a variety of clients overall. Several freelancing and project-based websites let businesses that need extra help to list their projects. Small businesses and freelancers offer proposals, ideas, or bids, whereby the buyers can easily choose what they want and need. Sites like Elance or Upwork cover just about everything including writing content, creating graphic design, programming, and data entry.
The traffic was relevant. But they weren't getting more fields or more leads for people who just wanted to go view or test drive a car. So they created Crazy Egg to see how people engaged on someone's website. They put the code on there and it shows you if they are scrolling down, not scrolling, were they clicking, were they not clicking. They discovered that with many websites, visitors don't scroll pass the fold.
How to use Charlie: Intended as a tool to help you prep for meeting new people, Charlie gives you a full run-down of a person—social media profiles, biography, interests, big news, etc.—by looking at your upcoming calendar or running an email address. If you’re wanting info on a single person ad-hoc, simply enter their email address into Charlie, and they’ll tell you everything.

In today's hotly-competitive marketplace, if you don't understand how to drive paid traffic and optimize your conversions, you need to turn to a company that does. The truth is that paid ads can get incredibly complex. Things like re-targeting and custom audience definitions, along with understanding the ebb and flow of everything with a sales funnel, is complex and confusing to most. 

We've covered a lot of tools for every part of your job on this page. But sometimes, it's just helpful to see the full list. Here is our list of the top 61 marketing tools you need to know about. You'll see an asterisk (*) next to each free marketing tool that has either a free account with limited features or a select group of free functions within the product.
Put in the time and see where it leads to find out. There’s something there for everyone. Whether you want to get your hands dirty or just earn an income passively, there’s plenty there on my list of online business ideas. I hope I given you some inspiration to start something yourself! For more information why not head over to my How To Start A Business guide.

Can’t design, write, or code websites? No problem. Don’t let that stop you from earning money on the Internet. If you have some extra time a couple of hours a week, you can perform numerous research tasks on behalf of other people or companies who can’t spend the time to do it themselves. Many organizations and various businesses hire people to research certain subjects or to help them with online investigations everyday. You could be one of them.


By building an extensive following, this will allow you to gain profit by attracting key advertisers or get commissions by promoting other brand products (think affiliate). Blogging is big business; just ask Heather from Dooce.com. She’s a mom that blogs daily about her children and pets and has successfully turned her daily adventures into a very lucrative business by simply making money blogging. One of my favourite ways to make money from a blog is by creating your own online course.

You run an accounting firm that specializes in tax preparation, and business was lagging this year. You want to do better next year, so you start a blog on your website and publish posts about some of the common tax-related issues your target customer faces. You write a few posts a week, and eventually those blog posts start to rank in Google and other search engines.

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